First Ladies Luncheon/Health Day-May. 20, 2012

Two years ago, Walgreens partnered with the Chicago Department of Public Health, the AIDS Foundation of Chicago and NBC5 Chicago to host an HIV/AIDS Luncheon and Symposium that was a first in the city of Chicago. Nearly one hundred minister’s wives from eleven different denominations came together at the Ritz-Carlton Hotel to gain information about the HIV epidemic in Chicago, hear testimonies of persons living with AIDS, and learn how they could prevent the spread of HIV in their church congregations and the community.

The 2010 First Ladies Luncheon, which was held on June 4, 2010, at the Ritz-Carlton Hotel, sparked an idea of a state-wide health day focusing on health prevention. The First Ladies Health Day took place on September 26, 2010. The goal of the First Ladies Health Day was to administer health (blood pressure and HIV) screenings to over 1000 people at churches within the Chicagoland area. Walgreens and Illinois Department of Public Health partnered with us to deliver health screenings. We not only reached our goal, but we surpassed it! We were able to administer health screenings to over 10,000 people in Chicago on that day.

The 2012 First Ladies Luncheon, which will be held on May 20, 2012 at the Ritz-Carlton Hotel, will continue with a state-wide health day that focuses on health prevention. To RSVP for the luncheon, send your response to or call 312-532-0585. This invitation is exclusive to first ladies of churches, and is not transferrable. The First Ladies Health Day is scheduled for May. 20, 2012. The goal of the First Ladies Health Day is to promote healthy living in 100 churches within the Chicagoland area. Health organizations can participate in the First Ladies Health Day by providing the following:

If your company or organization would like to participate in the 2012 First Ladies Health Day, please contact Amanda Askew at 312-532-0585 or

DAG Experience & Qualifications


Promotional Development


We have extensive experience in advertising which has garnered many long-standing relationships. These relationships provide extra value when executing successful programs and promotions. Using creative ingenuity and close ties with radio stations, businesses and the community, Danielle Ashley creates and executes attention-grabbing promotions and tie-ins that will get you noticed and generate results.


Integrated Marketing

A well-executed and strategically sound integrated marketing plan can raise a company’s profile, strengthen its image and help improve its relationship with core target groups. We create and execute ground-breaking programs that become benchmarks within the marketing arena. Whether the focus is a product, issue or event, we will tailor a total communication package that generates awareness and improves your competitive edge.


Media Planning and Buying


Danielle Ashley’s media professionals will develop and deliver a media plan that maximizes reach and frequency through print, television and radio at the most cost-effective price point.

News and Editorial Coverage


Danielle Ashley professionals have the ability to frame stories and issues in a way that secures interest and results in action by influential print, television and radio media. We have arranged a number of editorial board meetings with leading newspapers, as well as local and national electronic media.

Event Planning


We provide an array of services for local and national events, including: pre-planning - creating the concept, developing sponsorship packages, staffing and producing award-winning booths, coordinating logistics/securing locations, obtaining appropriate permits and vendors, equipment, entertainment and catering. Our successful events have ranged from local community events to on-stage concert promotions.

Strategic Planning and Research


At Danielle Ashley, we believe the foundation of a marketing campaign is bolstered by sound research that includes exploration of industry developments and public opinion. We systematically gather pertinent data, conduct market research, assess news and monitor public policy and legislative initiatives.

Campaign Development and Execution


Effective public relations and event marketing require much more than a well-written news release, timely media interview or an issue-oriented press conference. Public relations can mold opinions and change the behavior of an intended audience. Through the use of diligent research, community relations and relationship building, we implement effective strategic public relations and grassroots campaigns that generate awareness and create trust. Whether engaged in coordinating special events, lobbying, advocacy or implementing a marketing public relations awareness campaign, Danielle Ashley can craft an action plan tailored for your market.

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